Donald B. Ma
Creator of PitchCraft© | Pitch Coach & Communications Strategist
Donald Ma helps innovators and industry leaders transform their ideas into unforgettable pitches. As the creator of PitchCraft©, a proven method for turning complex concepts into compelling narratives, he has coached entrepreneurs, executives, and academics to win competitions, influence stakeholders, and secure significant funding—including government-backed initiatives.
With 30 years of experience in corporate training and technology sales, Donald specializes in bridging the gap between technical expertise and powerful storytelling. Over the years, he has guided numerous startups from “dark horse” beginnings to fully funded success, equipping them with the skills to articulate their value and stand out in competitive environments. Donald’s philosophy is simple: Winning pitches aren’t just heard—they’re felt.
Presenting ESG Innovation with Impact
Science and Innovation play a vital role in helping corporates on their ESG journey—but even the best ideas fall flat without the right pitch. This interactive workshop equips participants with practical tools to transform complex ESG innovations into persuasive narratives that resonate with corporate decision-makers.
Tailored for entrepreneurs, startup founders, and innovators, the session focuses on strategies to structure messages, highlight ESG value, and adapt to stakeholder priorities. Drawing on the PitchCraft© framework, Donald Ma will guide participants through hands-on techniques to deliver with clarity, confidence, and impact.
Key Takeaways:
- Learn how to structure ESG pitches that connect innovation with measurable corporate value.
- Discover how to adapt your message to the priorities of investors, executives, and stakeholders.
- Gain practical delivery techniques to pitch with clarity, confidence, and impact.
This session will offer participants the confidence, tools, and frameworks to communicate ESG innovation in ways that win support and inspire action.
